Trace Adkins photo courtesy of BC Headache Powder.
Sometimes it’s questionable whether a celebrity actually uses the product he or she is endorsing. That’s definitely not the case with Trace Adkins, who just signed on to become the new face and voice of BC Headache Powder.
“I’m very particular about attaching my name to products or causes, unless it’s something I use or believe in,” says Trace. “My relationship with BC Headache Powder is personal and runs deep. I still remember when my grandfather gave me my first BC. I even remember the product advertising jingle from the ’70s. I am proud to be representing BC, especially on tour in front of thousands of fans.”
As a spokesperson for the next two years, Trace will record radio ads, be included in images at retail stores and on BC’s website (www.bcpowder.com), perform songs at exclusive events, and do a BC Headache Powder-sponsored concert tour in 2010 that will include more than 80 national concert stops. Currently, Trace is sponsored by BC Headache Powder for 38 tour stops on the “Shine All Night” Tour with Martina McBride.
Trace’s deal is the second time in the company’s 100-year history that BC Headache Powder has worked with a country artist. In the mid-’70s, it was Faron Young.
RSS Feeds
I am a Trace fan club member and HUGE FAN……I have never heard of BC Power.
But I will look for it. I live in PA
I am anxious to hear what he has to say about BC Powder.
my grandmother suffered from migraine headaches,she all ways was taking BC,I'm not putting the product down,but she also died from stomach cancer..It has to make one think,did it eat up her stomach..She took the BC probably way too much,sometimes 4-and -5- times a day…Just a thought….
Bruce – your so right….haha – can't believe she wont Ent of the year!
Now to Trace – never tried BC for my headaches because nothing usually works for me – but I will def. try it now since he is advertising for them.
Love me some TRACE!!!!!! Already have my tickets for his concert in 2010 @ Ford Park in Texas!! Can't wait!!
Trace could try BUT with Swift Winning CMT,CMA Ent of year!!!!!!!!!!
We must be going back to Mickey Mouse Club.Wonder ho hermanger knows!!!!!!!!!!!!!!!1
That is encouraging since I am a migraine sufferer and am more inclined to try it now.
your right about not sign your name to anything that your dont feel rite