Scotty McCreery has partnered with Bojangles’ Restaurants in a new advertising campaign, which was announced earlier today. The native of Garner, NC will be featured in a series of TV and radio commercials, as well as a variety of in-store merchandising elements, including posters and counter cards. The commercials will appear in select Bojangles’ markets throughout the company’s 10-state footprint, which extends from the mid-Atlantic across the South to Mississippi. Fans can get an early glimpse of one of Scotty’s TV commercials here.
As part of the exclusive partnership with Bojangles’, a free song download from Scotty’s new album, Christmas with Scotty McCreery, which hit stores Oct. 16 and debuted at No.1 on the Billboard Top Seasonal Albums chart and No. 2 on the Country Albums chart – will be available beginning Monday, Nov. 26.
Cards with a unique code will be available in all Bojangles’ restaurants, allowing guests to visit a download site and choose one of three classic holiday songs – “First Noel,” “Jingle Bells” or “O Holy Night.”
Christmas With Scotty McCreery, an 11-song collection produced by Mark Bright which features two original holiday tracks as well as classic favorites, follows his history-making debut album, Clear As Day, which was certified Platinum for sales of more than 1 million units in just three months.
This is the second national partnership that Scotty has been involved with in the past year. Scotty was also a national spokesperson for State Farm Insurance and participated in two of their campaigns-”Go To Bat,” where he encouraged fans to go to bat to raise money for the American Red Cross, and “Celebrate My Drive,” which awarded fourteen high schools $100,000 grants and fourteen teens won brand new cars.