News And Notes
Jan 15

CMA Plans First International Marketing Summit in Paris

Kristian Bush

Sugarland’s Kristian Bush. Photo courtesy of the CMA.

Country music is invading Paris. The Country Music Association will hold the first International Country Music Marketing Summit at Disneyland Paris on March 1. The summit is part of the association’s mission to help expand the format around the world.

“With immediate and convenient access to Country Music, the world market is fertile ground for our industry and artists,” Steve Moore, Chief Executive Officer of CMA, said. “Country artists are selling out major venues; our CMA Songwriter Series is returning to the U.K. and Ireland in February; and new events like the ‘C2C: Country to Country’ Country Music festival at the O2 Arena in London in March are a strong indication of the burgeoning popularity of the music and the need for this type of educational platform across the world.”

“The CMA International Country Music Marketing Summit is the most recent example of CMA’s enhanced interest and outreach in the international marketplace,” Sheri Warnke, CMA Senior Vice President of Marketing and Communications, said. “CMA is making a focused commitment to increasing awareness of the music and developing international business opportunities for our constituents.”

The summit will include panels, research presentations, and opportunities to network with Country Music industry representatives. Content presented will be important information for anyone in the entertainment industry with an interest looking to understand the Country fan and learn more about the rapidly growing tour and festival scene outside the U.S.

The highlight of the event will be the CMA Songwriter Series at Billy Bob’s in Disneyland Paris featuring Wynonna, Sugarland’s Kristian Bush and songwriters Brett James and Dallas Davidson. Songwriter Hall of Fame member Bob DiPiero will serve as host.

Early Bird registration is available for $100. For information visit CMAworld.com/internationalsummit or contact CMA Director of International Relations Bobbi Boyce by calling (615) 664-1649 or (44) 07976 240247; or by email at bboyce3@CMAworld.com.

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