Blake Shelton has teamed up with Pizza Hut to launch a new line of BBQ pizzas, just in time for summer. The pizzas will come in three distinct flavors: Blake’s Smokehouse BBQ, Hawaiian BBQ and Honey BBQ Chicken.
“Growing up in Ada, Oklahoma, Pizza Hut was a big deal in my community,” Blake said. “As a fan of BBQ and pizza, it has been a blast to partner with Pizza Hut to bring two of my favorite foods together.”
“The authenticity that Blake brings as a performer, personality and backyard BBQ enthusiastic made him the ultimate fit for this launch and our brand,” Jared Drinkwater, Senior Director of Marketing, Pizza Hut, said. “We’re so thrilled to have him as a partner and truly excited to bring our real backyard BBQ flavors to pizza.”
“The new line of Pizza Hut BBQ Pizzas combines the bold flavors of our cheddar crust, sweet honey BBQ sauce and hand-picked ingredients to deliver recipes that satisfy with every single bite,” Wiley Bates III, Executive Chef at Pizza Hut, said. “We drew inspiration from Blake Shelton in forming recipes that are distinctive yet appealing to a variety of tastes, and we think the results are really going to wow those consumers looking for adventurous flavors in their food.”
Fans will have a chance to snap a portrait with Blake and their BBQ pizza. In select Pizza Huts and high traffic areas around the country, life-size cutouts of Blake holding his Smokehouse BBQ Pizza will be on display for fans to take a “Shelfie,” a Blake-inspired take on the selfie. Fans are encouraged to share their “Shelfie” with Pizza Hut on social media for surprise giveaways, including free pizzas.
Blake will kick off his Ten Times Crazier Tour in June featuring The Band Perry as a special guest. His latest single, “My Eyes,” is at country radio now.