News And Notes
May 25

Jason Aldean Partners With Firestone

Jason Aldean

Jason Aldean photo courtesy of Broken Bow Records.

Jason Aldean has teamed up with American tire company, Firestone. The partnership will officially kick off on Saturday, May 24, at the Firestone Presents: Jason Aldean at the Indianapolis 500. Aldean will headline the inaugural concert at the new Turn 4 infield stage at the Indianapolis Motor Speedway.

“Firestone is a natural fit for me,” Jason said. “I’m a truck guy, and I can tell you truck guys care a lot about their tires. For me, the bigger, the better! Looking forward to having them as a partner in kicking off the relationship at the Indy 500.”

“Firestone has a tradition of providing innovative and durable tires for what we like to call the ‘work hard, play hard’ market,” Philip Dobbs, chief marketing officer at Bridgestone America’s tire operations, said. “That ‘work hard, play hard’ mantra is synonymous with the stories characterized in country music and the fans who embody those stories. We believe Jason Aldean best represents that hard-working, fun-loving spirit that resonates with our customers and is inherent in the Firestone brand.”

Firestone will also partner with Jason for his Burn It Down Tour with interactive Firestone exhibits in select cities. For tour dates and ticket information, visit www.JasonAldean.com.

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Posted at 6:00 am, May 25, 2014 | Permalink

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